Vision & Mission

To be the standard bearer of the graphic (communication) design industry in malaysia.

To inspire and nurture the creative spirit, build unshakable faith and trust toward graphic designers – from the core.

Integrity

Responsibility

Excellence

Spirit of sharing

To raise the standards of graphic design and visual communication, its professional practice, and the professional status of the graphic design practitioner.
To encourage cooperation, exchange of views and research between members, and with professionals and organisations in related fields, the government, industry, commerce, and society.
To obtain and disseminate information among the members, profession on matters affecting the profession.
To assist in the education of graphic design students, to hold talks and workshops in the art and science of graphic design and visual communication.